Skutch Media Partners with Taptico Solutions to Launch AI-Optimized Podcasting in Atlanta
If you're creating podcast content in 2025, you've probably asked yourself some version of these questions:
"My podcast sounds great, but how do I know if anyone's actually finding it?"
"When someone asks ChatGPT or Claude about my industry, does my content even show up?"
"I'm spending thousands on production, shouldn't there be a way to make sure it actually drives business results?"
You're not alone. The way people discover content has fundamentally shifted, and most business owners and creators are still playing by the old rules.
Here's what's really happening: Your potential customers are asking AI assistants for recommendations. They're searching for solutions to their problems using conversational AI tools. And if your content isn't optimized for this new reality, you're essentially invisible to a growing portion of your audience.
The AI Discovery Problem Most Creators Don't Know They Have
Traditional podcast strategy focuses on great audio and video quality, compelling storytelling, and basic SEO. But AI search engines work differently. They're looking for structured information, comprehensive coverage of topics, and content that directly answers specific questions.
When someone asks an AI assistant, "What's the best marketing strategy for a hair salon in Atlanta?" or "How do I scale my consulting practice?" - will your podcast episode be recommended? Most business owners have no idea, because they're not creating content with AI discoverability in mind.
Why We Partnered with Taptico Solutions
That's exactly why we've teamed up with Taptico Solutions to become Atlanta's first production studio offering AI-optimized podcast services. This isn't about jumping on a trend, it's about solving a real problem our clients face every day.
You already know we deliver professional-grade production quality. Our studio setup, our turnaround times, our ability to turn one recording session into a complete marketing asset suite, that's not changing.
What's changing is that we're now the only Atlanta studio where strategic AI optimization comes built-in. Every podcast we produce will be created with AI search discoverability in mind, incorporating the techniques that help your content surface when potential customers are looking for solutions you provide.
What This Actually Means for Your Content
That means developing content strategies that work with AI recommendation systems. It means structuring your episodes so they answer the specific questions your ideal customers are asking. It means creating content that doesn't just tell your story, it gets discovered by people who need your expertise.
Read the full details of our partnership announcement below:
FOR IMMEDIATE RELEASE
Atlanta's Skutch Media Partners with AI Marketing Leader Taptico Solutions to Pioneer Next-Generation Podcast Production Services
Strategic alliance positions Skutch as first Atlanta production studio to offer AI search optimization alongside professional podcast creation
ATLANTA, GA – Skutch Media, Atlanta's premier podcasting production studio, today announced a strategic partnership with Taptico Solutions, the AI-first marketing command center for small and mid-sized businesses. This collaboration establishes Skutch as the first production studio in Atlanta to offer comprehensive podcast services specifically optimized for AI-driven search engines and discovery platforms.
The partnership combines Skutch Media's award-winning production capabilities with Taptico's cutting-edge AI marketing expertise to help businesses create podcast content that not only tells compelling stories but also gets discovered by potential customers using AI assistants like ChatGPT, Claude, and Perplexity.
"For us, great content isn't just about cameras and sound—it's about reach," said Peter Joseph, Founder of Skutch Media. "This partnership ensures that the stories we help our clients tell don't just look and sound amazing, but actually get found by the people they're meant to reach. This partnership makes us the only Atlanta studio where strategic planning and AI-optimized execution come built-in. And we're excited about that."
Expanding Beyond Traditional Production
While Skutch Media has built its reputation on delivering professional-grade video and audio production, the Taptico partnership represents a strategic evolution into comprehensive content strategy and optimization services. Clients will now benefit from:
AI-Optimized Content Strategy: Every podcast series will be developed with AI search discoverability in mind, incorporating structured data and optimization techniques that help content surface in AI-powered recommendations.
Integrated Marketing Approach: Rather than just producing content, Skutch can now offer complete content marketing solutions that include distribution strategy, audience development, and performance analytics.
Future-Ready Production: All content will be created using methodologies designed for emerging search and discovery platforms, positioning clients ahead of the content marketing curve.
Serving Atlanta's Growing Business Community
The partnership directly addresses a gap in Atlanta's media production landscape. While many studios focus solely on technical production quality, few understand how AI is fundamentally changing content discovery and consumption patterns.
"Atlanta has an incredible entrepreneurial ecosystem, but most business owners are still thinking about content marketing the way it worked five years ago," said Nick Tapp, Founder of Taptico Solutions. "Skutch gets that the future is about strategic storytelling that actually gets discovered. That's exactly the kind of partner we wanted."
Educational Content Initiative
As part of the collaboration, Skutch Media will co-produce an educational podcast series focused on AI adoption for small business owners. This initiative showcases Skutch's production capabilities while providing valuable resources to Atlanta's business community.
The series will feature local business leaders sharing real-world AI implementation stories, practical tool recommendations, and measurable results from AI marketing initiatives. Each episode will demonstrate Skutch's ability to create engaging content while highlighting successful AI adoption strategies.
"We're not just talking about AI—we're using it, producing with it, and helping others adopt it in real time. That's the point of our new podcast series," said Joseph.
Market Leadership and Growth Opportunities
This partnership positions Skutch Media as Atlanta's go-to studio for businesses that understand content marketing is evolving beyond traditional platforms. By combining storytelling expertise with AI optimization knowledge, Skutch can serve clients who want podcast content that drives actual business results.
The collaboration also opens new revenue streams for Skutch, including ongoing content strategy consulting, AI optimization services, and integrated marketing campaign development – moving beyond one-time production projects to longer-term client relationships.
"We're not just keeping up with industry changes – we're leading them," added Joseph. "Our clients get the benefit of professional production quality plus strategic thinking about how their content will perform in an AI-driven marketplace."
Immediate Availability
The enhanced service offerings are available immediately to new and existing Skutch Media clients. The studio's existing production capabilities remain unchanged, with AI optimization and marketing strategy available as integrated add-on services or comprehensive packages.
Businesses interested in exploring AI-optimized podcast production can schedule consultations directly with Skutch Media to discuss how the partnership can enhance their content marketing efforts.
About Skutch Media
Skutch Media is a boutique video and podcast production studio based in Atlanta, offering professional, studio-grade video and audio services built for modern marketing. With roots in corporate marketing and media strategy—and a deep love for storytelling—Skutch helps business owners create content that's not just polished, but purposeful.
Known for its fully sound-treated studio, cinematic multi-camera setup, and fast turnaround times, Skutch transforms a single podcast recording into a full suite of marketing assets: YouTube episodes, social media clips, email content, blog posts, and more.
Skutch works with local service providers, industry experts, agency partners, individual creators, and national brands alike—anyone who wants more than just production. They want strategy. Clarity. And content that actually gets discovered. Clients include Ease Wellness, Every Man Jack, Multifamily Consulting, O'Reilly Media, and a growing roster of Atlanta-based podcasters.
About Taptico Solutions
Founded by 20-year marketing veteran Nick Tapp, Taptico Solutions serves as the AI-first marketing command center for small and mid-sized businesses. The company provides fractional CMO services, AI implementation, and marketing automation solutions that deliver enterprise-level results without enterprise-level costs. Taptico's proven track record includes 24-hour business plan generation and infinite ad creative production systems. Learn more at taptico.co.
Media Contact
For Skutch Media: Peter Joseph, Founder
Email: pete@skutchmedia.com
For Taptico Solutions: Nick Tapp, Founder
Email: nick@taptico.co
Questions About AI-Optimized Podcasting for Your Business?
If you're wondering how AI search optimization could work for your specific industry or content goals, we'd love to hear from you. Every business has unique storytelling opportunities, and we're here to help you figure out how to make sure your content gets discovered by the people who need it most.
Get in touch through our website and let's talk about how AI-optimized content can could work for your business.
